Welcome to Femme Forward Community

Rediscover Your Balance, Reignite Your Career

Feeling Overwhelmed? You’re juggling demanding responsibilities, and the weight of your career is taking a toll on your well-being.

Stuck in a Cycle? Despite your achievements, the constant pressure leaves you feeling unfulfilled and disconnected from your true passions.

Seeking Balance? You want to excel in your career without sacrificing your personal life, but finding that balance seems impossible.

We understand your struggle.

HERE IS OUR
SOLUTION FOR YOU

At Femme Forward, we understand the unique struggles faced by ambitious women. Our community is dedicated to helping you:

  • Achieve Work-Life Harmony: Learn strategies to balance your professional success with personal fulfillment.
  • Combat Burnout: Access resources and support to manage stress and rediscover joy in your career.
  • Empower Your Growth: Connect with like-minded women and experts who inspire and guide you toward your goals.

Femme Forward Community was born out of the story and pain of thousands of high-achieving, strong women like you. It is a space where women can find:

  • Exclusive Content: Gain access to workshops, webinars, and articles tailored to your needs.
  • Personalized Support: Receive one-on-one support and personalized guidance.
  • Vibrant Community: Engage with a network of supportive women who share your aspirations and challenges.

Empowering Women to Thrive

No matter which angle resonates most with you, one thing is clear: You are here because you are thinking about one of these things:
Achieve Balance. Advance Your Career. Find Your Tribe.
At Femme Forward, we know what high-achieving women like you truly need:
Work-Life Balance: Discover strategies to manage your career without sacrificing personal well-being. Achieve harmony between your professional and personal life with practical advice and actionable tips.
Career Advancement and Professional Growth: Gain the guidance and resources you need to navigate your career path. Whether it’s developing leadership skills, negotiating a raise, or building your personal brand, we’re here to help you reach your goals.
Supportive Community and Personal Empowerment: Join a network of like-minded women who understand your struggles and aspirations. Share experiences, celebrate successes, and grow together in a safe, empowering environment.

If that’s you, hi and welcome. We’re so glad you’re here!

Elevate Your Impact Beyond the corporate world

As a high-achieving professional, you're no stranger to making waves in the corporate world. But what if you could extend your influence beyond the 9-5?Starting a side hustle or a brand new business allows you to leverage your strategic prowess and leadership finesse to transform businesses on a whole new scale.

Unleash Your Inner Creative Genius

While your corporate role may demand analytical rigor and strategic thinking, there's a creative genius within you yearning to be set free. Enter your side hustle or entrepreneurship journey – the ultimate canvas for unleashing your creativity, innovation, and out-of-the-box thinking.

Empower Other Women

As a professional navigating the challenges of corporate America, you're accustomed to breaking barriers and shattering glass ceilings. But what if you could empower other women to do the same?

Future-Proof Your Career

In today's rapidly evolving business landscape, adaptability is the name of the game. Launching a side hustle or new business means you're future-proofing your career and positioning yourself at the forefront of innovation. You're equipping yourself with the tools and knowledge needed to thrive in an ever-changing world.

Why start a side hustle as a high-earner?

Even individuals with high salaries can benefit from a side hustle as it offers additional income streams, opportunities for skill development and career growth, avenues for creative expression, and enhanced financial security and flexibility.By diversifying your sources of income and pursuing your passions outside of your primary job, you can ensure long-term financial freedom, stability, and personal fulfillment.

1. Diversify Income Streams

Relying solely on a corporate salary can be risky, especially in uncertain economic times. A side hustle provides an additional source of income, reducing dependence on one source and providing financial security.

2. Passion and Creativity

Many professional women have entrepreneurial ambitions or creative interests that they may not fully explore in their corporate roles. A side hustle allows them to pursue their passions, whether it's starting a business, launching a creative project, or developing a new skill.

3. Professional Growth

Running a side hustle can offer valuable learning experiences and skill development opportunities that may not be available in a corporate setting. It allows them to broaden their expertise, explore new industries, and gain hands-on experience in entrepreneurship.

4. Flexibility and Autonomy

Side hustles often offer greater flexibility and autonomy than traditional corporate roles. Executives may appreciate the ability to set their own schedule, work on projects they're passionate about, and have more control over their professional lives.

5. Networking and Relationships

Starting a side hustle can expand an executive's network and open up opportunities for collaboration and partnership outside of their current industry. Building relationships with clients, vendors, and other entrepreneurs can be valuable for both personal and professional growth.

6. Long-Term Goals

A side hustle can serve as a stepping stone toward achieving long-term career goals, such as transitioning into full-time entrepreneurship, pursuing a passion project, or building a business that can eventually replace their corporate income.

Meet our Founder.

Redefining Success: A Path from Corporate Leader to Entrepreneur

Twenty years ago, I stepped off a plane in the United States, dreaming of building a new life with my then-new husband. At 23 and right out of college, I left behind a life of comfort and privilege in my birth country of Colombia, not quite ready to face the challenges of navigating American work culture as a Latina in the South.The journey was far from easy, but I was determined to succeed. Through hard work, discipline, resilience, and perseverance, I climbed the corporate ladder, eventually securing executive positions in marketing and communications. My leadership style, which always prioritized people over profits, earned me respect and accolades.Yet, despite my success, a part of me felt unfulfilled. The corporate world, while rewarding, often left little room for personal and creative freedom. I longed for a life where I could fully express my passions and help others do the same. So, I made a bold decision: I left my successful corporate career to start from scratch as an entrepreneur. It was a daunting step but also the most empowering move of my life. Femme Forward Community was born from this dream—a platform dedicated to helping women like you find balance, time and financial freedom.Through the Femme Forward Community, I share my story and experiences to empower you to carve your own path to success and fulfillment. Whether you're aiming to leave the corporate world or find balance within it, we're here to support you every step of the way.
Erika Matallana
Entrepreneur & Femme Forward Community Founder

Our Wall of Love ❤️

“Working with Erika has been a game-changer for me. As an executive in corporate America, I was struggling with severe burnout and felt trapped in my career. Erika’s practical methodology helped me find balance without sacrificing my career trajectory or financial stability. Her insights and strategies allowed me to reclaim my time and energy, and I now feel more fulfilled and in control of my career than ever before. I highly recommend Femme Forward to any high-achieving woman seeking to overcome burnout and achieve true work-life balance.”

Jessica M.

Senior Vice President

“I am a nurse manager at a busy hospital and always dreamed of starting my own business. Erika’s 8-week career transition program has been exactly what I needed. She provides tailored tools, guidance, and support that have helped me launch my side hustle while managing my demanding job. Her expertise and encouragement have given me the confidence to pursue my entrepreneurial dreams, and I am now on my way to transitioning full-time into my own business. I couldn’t have done it without Femme Forward.”

Amanda T.

Nurse Manager and Aspiring Entrepreneur

“As a woman of color trying to navigate the complexities of climbing the corporate ladder, I often felt lost and unsupported. Until I found one of Erika’s videos on TikTok! Erika’s experience as a successful leader and woman of color provided the validation, support, and mentorship I had been searching for. She understands our unique challenges and offers practical advice and strategies that have already helped me advance in my career while staying true to myself. Her guidance has been invaluable, and I now feel more confident and empowered to pursue my goals. Femme Forward is a lifeline for women like me.”

Maya S.

Corporate Manager

“As a white woman leader in a global organization, I struggle to effectively manage and advocate for my diverse team. Erika’s professional and life experience in DEI and inclusive leadership has been transformative. She helped me identify the unique challenges and needs of my team members from diverse backgrounds and provided practical strategies to manage and advocate for them more effectively. Her insights have not only improved my leadership skills but also fostered a more inclusive and supportive work environment for my team. I highly recommend Femme Forward for any leader looking to enhance their DEI and leadership capabilities.”

Rachel H

Global Team Leader

let’s talk

Are you ready to take control of your future and build a life that aligns with your passions and values?

Join the Femme Forward Community today and start your journey towards financial and creative freedom.

At Femme Forward Community, you'll gain access to:

  • Join Our Community– Become a member and access exclusive content and resources instantly.
  • Book a Consultation– Schedule a one-on-one session with me to discuss your unique journey and goals.
  • Explore Our Programs– Find out how our workshops and courses can help you achieve your dreams.
  • Personal Mentorship: Learn from my experiences and insights as I share strategies to overcome obstacles and achieve your goals.
  • Comprehensive Resources: From workshops to courses, we provide the knowledge and tools you need to thrive.
  • Supportive Network: Connect with a community of like-minded women on the same path to financial, time and creative freedom.
  • Real Success Stories: Get inspired by stories of women who have successfully transitioned from corporate roles to entrepreneurial ventures or found balance in their current careers.

COMING SOON! A FREE guide to transition from burnout to a life of balance, creativity, and financial freedom. Sign up  and be the first to receive it! 

Start today and let’s make things happen!

Blog Posts

Business Ideas

Starting a Successful Side Hustle While Working Full-Time

From effective time management and strategic planning to leveraging resources and staying motivated, these practical tips will guide you on your journey to building a successful side hustle. Read on to learn how you can create a fulfilling and profitable venture without sacrificing your full-time job. 🌟

Read More
Advice for Women Entrepreneurs

How to Stay Consistent When Self-Doubt Takes Over

In this blog, I share the techniques that have helped me stay consistent despite self-doubt. From acknowledging your self-doubt and breaking down goals to creating a routine, seeking accountability, and celebrating progress, these strategies can keep you on track and motivated. Read on to discover how to overcome self-doubt and achieve your goals with unwavering consistency. 🌟

Read More
Advice for Women Entrepreneurs

The Power of Manifestation for New and Seasoned Entrepreneurs

Discover how to set clear intentions, practice gratitude, use affirmations and visualization, take inspired action, and stay patient and persistent. These strategies can help you turn your aspirations into achievements. Read on to learn how to unlock the full potential of manifestation and transform your entrepreneurial path. 🌟

Read More

Meet our Founder.

Unlock your potential and achieve your goals! Schedule an introductory coaching session with Erika today!

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